Design, Build, Innovate
At Grapevine, we create stunning trade show exhibits that reflect our clients‘ brand identity and message. Based on the specific needs of each project, our team is able to create a custom exhibit design that showcases both the brand and the product. Our custom trade show exhibits are designed and fabricated to meet client specifications, while filling the show floor with a dynamic layout and design. Here are a few of our recent projects:
AVA by Novalis
20‘ x 20‘ Island
Displaying your product in an engaging way can be one of the most challenging tasks in exhibit design. You want customers to be able to interact with the product, while still presenting it in a way that elevates it artistically. It’s great when we have the opportunity to partner with a client who shares our design philosophy.
In the front corner of the exhibit, we created a rotating, lit tiled cube. This piece is more evocative of a sculpture than a typical product display, thereby elevating the product’s image. The cube was 3’ wide and rotated, giving it a level of interactivity. Similarly, the other side of the exhibit featured sixteen individual product cubes that spin around four support poles. This created a collage of product and color that still allowed for visibility through the exhibit. By incorporating the product into the design process, you achieve a symbiotic relationship between form and function, where the artistry of the exhibit and the beauty of the product support each other.
EMD Performance Materials
20‘ x 20‘ Island
This project presented a chance to use the entire exhibit space. Not only the floor, but the area from the ceiling down was able to be well utilized. Hanging elements gave this booth huge presence from a distance across the show floor. Bold colors and angled accent mounted pieces held the entire booth together as one unit.
A second level towards the rear provided a separate, private conference space as well as a graphic area for the client‘s corporate timeline below. Individual kiosks around the perimeter displayed individual products and doubled as work stations. The virtual reality center gave customers a chance to interact with the client‘s products on a completely different level. Eye-catching motorcycles front- and-center are a sure bet to attract booth traffic, especially at an automotive-based event!
USSC Group
30‘ x 50‘ Island
Visitors to this booth were given the chance to try out multiple types of seating without paying for the ride.
The bus was without a doubt the main attraction at this space, but the booth also featured two 16‘ lightboxes standing out in front, a large reception counter and multiple interactive workstations underneath a client branded hanging sign. Creating the space to resemble the actual application of the product was the goal of this design and what better way to showcase transportation seating options than in an actual bus (or at least, a simulated version)!
YUASA Battery
20‘ x 20‘ Island
The goal of this exhibit was to have the feel of an auto repair shop, but with far less grease!
From the weathered brick and the corrugated metal to the hanging garage door and awnings, this rental booth had the look and feel of a garage. Fully printed graphic panels made up the bulk of the display. The shelving throughout added plenty of space for the client‘s products mounted around the booth. The interior of the booth featured custom printed tables with a timeline applied directly to the table top and branded oil barrels acted as a perimeter to the open concept exhibit.
Guest Supply
Lobby & Showroom
The Guest Supply interior project offered the chance to create multiple showroom spaces in one continuous area.
The lobby was accented with a custom feature piece. Lit from the floor, up the wall and across the ceiling; the dimensions of this piece capture both motion and light as you first enter the room. Moving through the space, we were tasked to create multiple product areas for the hotel supply company. The in-wall shelving allowed for featured products to be displayed all together or one at a time. A mock hotel room featured a full bedroom setup and closet to show the many possibilities their company has to offer. A conference area was created with a large table and custom lighting as well as smaller tables for more intimate conversations. Two sink areas give clients the chance to sample many different soaps, shampoos and lotions. Overall, the goal was to design a space that a offered a hotel-esque feel to showcase a large range of products.
Groupe SEB
25‘ x 130‘ Island
During the 2015 National Housewares Show in Chicago, this cookware conglomerate challenged us with creating one booth space to showcase all of its brands, rather than separately, as in past shows. This includes display areas, full demonstration kitchens and conference areas, as well as a double decker level. Results: absolute success, with coverage in the show magazine as Booth Excellence.
We now have provided their exhibit and complete services for many years now, since then we have paired with Groupe SEB to build their in-store displays for Macy’s and Bloomingdales.
GVC Blog: The Latest in Exhibit Design & Technology
Custom Kiosks & Workstations
Interactive kiosks, counters and workstations are the perfect supplement to any trade show exhibit. Counters serve as the ideal space for demonstrating products, showcasing promotional items, as welcome centers, or…
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